99 francs is a 2007 French feature film by director Jan Kounen, a film adaptation of the best-selling novel of the same name by Frédéric Beigbeder. Both the novel and the film are autobiographical.

Octave Parango has made it: he works for the biggest advertising agency in the world and is one of the most creative minds there. He is swimming in money, looks fabulous, celebrates big parties and has already had many affairs with beautiful models. Only when he meets and subsequently loses the love of his life, Sophie, does his seemingly flawless life come apart at the seams.

99 francs is a biting satire on the advertising world.